Back to basics

After already designing some draft album sleeves i began to realise that I need to go back to basics in order to some up with some better ideas for the artwork. First of all...Who am I designing for?


Who are Ferocious Dog?
Ferocious Dog are a Folk/Punk band that uses traditional folk instruments such as Mandolin, Fiddle and Banjo and then mixes it with Electric Guitar and booming Drums. They are from a working class background with a front man that still "works down' pit"t hat sings songs with a major left wing socialist agenda. Ferocious Dog are traditional in the ways they play folk however they mix this with 300mph punk that creates a very unique sound.

musicical influences?
Punk
Folk
Celtic
Ska
Reggae

Themes assiciated with genres?
Punk - Urban, dull, working class, dark, dismall, political, anti establishment
Folk - Traditional, celtic artwork, irish
Ska - Colourful, fun, loud, busy, young

Audience?
Punks
hippies
left wing colourfull

The band has a very cult following of specific people.

Considering these themes when designbing the 2nd draft of albums sleeves will be very important. in doing this it has focused my mind to come up with ideas that are much more relevent to all genres of the band.

Also considereing the audience i will design somthing that will please them on a more oersonal experiance. i may include somthing within the artwork (maybe inside the booklet) that will be a kind of 'nod' to them.